A Persuasive Storyteller
Self-Published Author, Substack Bestseller, and SEO Blogger with 15+ million readers | Digital Marketer 6+ years | Attorney 15+ years
I'm Julianne, though many know me as Jules. I blend a lawyer’s persuasion with a storyteller’s ability to connect.
My work combines deep research, sharp editing, creative writing, and SEO-driven strategy, reaching 15+ million readers through organic search. I’m known for translating complex ideas into clear, compelling narratives across blogs, websites, email, and social media.
As a small business owner in content creation, I am highly skilled across the full lifecycle, from strategy to execution and analysis. I’m most passionate about creating intentional content that informs, inspires, and drives results, all at the intersection of law, marketing, storytelling, and entrepreneurship.
My Work as a Persuasive Storyteller
Short Form Writing
I have written and edited 1,000+ short form articles and emails, mostly about books, Gilmore Girls, and other lifestyle topics. I'm highly skilled in SEO, user experience, and brand voice.
Books
I have self-published a book and had an essay published in a book, both about my Gilmore Girls-inspired book club.
Branding
I developed and implemented all branding on the Friday Night Readers website and Substack, from the name to the logo, color palette, tagline, voice, typography, imagery, positioning, and beyond.
Creative Business Advice
I share honest lessons, strategies, and behind-the-scenes insights on building a sustainable creative business.
Podcast
I host a podcast companion to my bestselling Substack, Friday Night Readers, a Gilmore Girls inspired virtual book club.
Trusted By
Services
Email: Jules@fridaynightreaders.com